To celebrate the launch of the new Ultra HD 9 Series TV, Toshiba has commissioned new research revealing the nation’s favourite TV historical footage.
Neil Armstrong taking his first steps on the moon as the nation’s favourite historical TV footage with a third of Brits saying they would love to watch this broadcast moment again in better quality.
Queen Elizabeth II’s Coronation and Martin Luther King’s ‘I Have a Dream’ speech also featured within the top five broadcast moments the nation would
like to re-watch in high quality if they had the chance.
England’s World Cup win in 1966 was named as the most ‘patriotic’ historical broadcast moment.
One small step for man, one giant leap for Neil Armstrong – First steps on the moon voted as the nation’s favourite historical TV footage
. A third of Brits voted the 1969 Moon Landing as the footage they would most like to watch in ‘Ultra High Definition’ quality
. Despite milestone anniversaries, Queen Elizabeth II’s Coronation and Martin Luther King’s ‘I Have a Dream’ speech footage missed out on the top spot
. England’s 1966 win against West Germany at Wembley named as the most ‘patriotic’ historical broadcast moment
New research out today reveals Neil Armstrong taking his first steps on the moon as the historical TV footage Brits would most love to see replayed in
Ultra High Definition (UHD) quality – 44 years since the original footage was first broadcast live to the world.
The research, commissioned to mark the launch of Toshiba’s new Ultra HD 9 Series TV, revealed that more than a third of nostalgic Brits (34 per cent)
would like to re-watch the moon landing again in modern day detail, while England’s momentous win at the final in 1966 taking second place, with 13 per
cent of the vote.
With the 50th anniversary of Martin Luther King’s ‘I Have a Dream’ speech this year and the 60th anniversary of the Queen’s Coronation, it may come as no
surprise that the nation has also voted this footage within the top five moments they would like to watch again, if it was shown in Ultra HD quality.
Top 5 historic TV broadcasts Brits would like to re-watch in high quality:
1. Neil Armstrong taking the first steps on the moon (34 per cent) 2. England beating West Germany in 1966 (13 per cent) 3. Martin Luther King’s ‘I Have a
Dream’ speech (nine per cent) 4= Queen Elizabeth II’s Coronation (eight per cent) 4= Torvil & Dean winning gold at the Winter Sarajevo Olympics (eight
per cent) 5. Fall of the Berlin Wall (six per cent)
Our love affair with football shows no sign of slowing down, with the research revealing England’s 1966 win as the historical broadcast moment the nation felt
most ‘patriotic’ about. This was closely followed by Queen Elizabeth II’s Coronation, with more than one in ten sentimental Brits (13 per cent) choosing this Royal moment as their most patriotic memory.
However, these two moments divided the nation, with less than one in ten women (nine per cent) voting for England’s win, compared to almost a fifth of men (17 per cent). In contrast, just five per cent of men were keen to re-live footage of Queen Elizabeth II’s Coronation, compared to more than double the
amount of women (12 per cent).
Tarek Boudour, Senior Marketing Manager at Toshiba UK, said: “It is interesting to see from our research which broadcast moments the nation values most – from famous speeches to winning goals, we are all keen to re-live these culturally-relevant historical events in better quality.
“Our new Ultra HD televisions display four times the resolution of current Full HD TVs. Consumers can catch every single detail, including older footage
that wasn’t produced in UHD resolutions – the TVs are able to intelligently upscale images, displaying them clearer and sharper than has been possible
before.”
The Toshiba 9 Series UHD TVs go on sale in the UK from the week commencing 9th September 2013.
