TechMicrosoftMicrosoft announces new markets and lower cost Windows Phones

Microsoft announces new markets and lower cost Windows Phones

-

- Advertisement -

Hot on heels of it’s Skype beta announcement, Microsoft have also announced that Windows Phones will be in new markets and that they have expanded hardware support.

1731_Nokia-Lumia-610_group_thumb_1BD401AF

This is what Microsoft posted:

We’ve also just announced that we’re bringing Windows Phone to new markets and affordable new phones by expanding hardware support and regional availability. Our engineering team did the work to optimize how Windows Phone runs on lower-cost hardware, bringing the high-end smartphone experience to more affordable devices, while still running nearly all of the applications available in the Windows Phone Marketplace. Windows Phone 7.5 now enables our partners to deliver phones using a lower cost processor (the Qualcomm 7x27a “system on a chip”) and reduced memory (256MB on-board memory)—while still delivering the buttery-smooth Windows Phone experience.

Not all platforms can make this claim about lower-cost models. People who have opted for other low-cost or “free” smartphones have found out the hard way that some of those smartphones won’t run all their apps or do everything they want. On Android, it’s not a given that your lower-cost phone can do what the phone in the commercial can. With Windows Phone, we’ve done the engineering so that nearly all of the current apps will just work on these new phones. Those apps that do need more power are flagged in the Marketplace so if you have one of these new phones with less memory you won’t unknowingly download an app that won’t run well.

In terms of reaching new countries, we now have new language support for Malay and Indonesian, and technology to support network requirements in China. We recently brought Windows Phone Marketplace to five new countries: Argentina, Indonesia, Malaysia, Peru and Philippines. In the coming month we’ll be adding 23 more markets.

This is really interesting news, proving again that Microsoft is really serious about making Windows Phone work!

Andrew Edney
Andrew Edney
I am the owner and editor of this site. I have been interested in gadgets and tech since I was a little kid. I have also written a number of books on various tech subjects. I also blogged for The Huffington Post and for FHM. And I am honoured to have been a Microsoft MVP since January 2008, including as an Xbox MVP until 2023.

2 COMMENTS

Comments are closed.

Stay connected

7,137FansLike
8,458FollowersFollow
26,900SubscribersSubscribe

LATEST REVIEWS

You might also likeRELATED
Recommended to you