The web gaming space continues to grow rapidly, and one of the most notable collaborations in late 2025 is the exclusive launch of Obby Roads on Poki’s global browser gaming website. This partnership brings together one of the most influential web play portals and a studio with a proven track record of web hits, creating a compelling example of how developers and browser-based game websites can work together to reach massive audiences.
Obby Roads is the latest title from Tall Team, the independent game studio best known for the enduring popularity of Smash Karts. By making Obby Roads exclusively available on Poki.com, both partners are positioning the game to reach millions of players worldwide, combining Poki’s strengths with Tall Team’s creative expertise.
A Partnership Built on Scale and Creative Trust
The core of this collaboration is straightforward: Poki offers a massive browser-based game website with global reach, and Tall Team brings engaging web game design that connects with players. Poki’s website field tests games, provides discoverability, and connects titles with hundreds of millions of active players. For Tall Team, partnering with Poki, whose infrastructure and audience scale dwarf what most independent studios can access on their own, can dramatically accelerate a game’s visibility and long-term engagement.
This dynamic is similar to how players explore choices across different categories of online experiences and how developers and publishers must evaluate platforms for reach and performance. For Tall Team, Poki’s ability to provide instant global availability with no downloads and cross-device play is a critical part of that calculus.
At the heart of the deal is mutual confidence. Poki’s leadership views Tall Team as a developer capable of creating not just viral moments, but games with lasting impact. Tall Team’s previous success with Smash Karts, which remains a top ten web title with millions of active players, gives Poki confidence that Obby Roads can attract and retain a broad audience.
Poki’s Perspective: Scale Meets Creativity
In announcing the launch with Medium, Michiel van Amerongen, co-founder of Poki, emphasised the synergy between the two organizations and why Tall Team was a natural fit for an exclusive release on the browser-based gaming website:
“As an independent studio with a team of eight, Tall Team has a proven ability to create and scale web hits like Smash Karts that maintain high daily players and strong community loyalty. With the launch of Obby Roads, we are proud to see that established developers are trusting Poki to provide the necessary scale and platform support for their newest titles.”
Michiel highlighted that this level of trust is not given lightly. Poki’s publishing arm collaborates with hundreds of developers, prioritizing games that demonstrate creative ambition alongside long-term engagement potential. In this case, Obby Roads, with its vibrant 3D obstacle racing gameplay and multiplayer design, aligned closely with Poki’s broader strategy to support deeply engaging and accessible browser games.
For Poki, the partnership reinforces its mission to be more than a catalogue of casual titles. By hosting an exclusive release from an experienced and proven studio, Poki continues to strengthen its position as a destination for high-quality web gaming experiences.
What Poki Brings to the Table
For Tall Team, partnering with Poki is not just about reach, though that is a major factor. Tall Team’s leadership emphasised the importance of working with a gaming website that understands web gaming’s unique requirements and has the infrastructure to support live title growth.
Tall Team’s co-founder explained that Poki’s ethos aligned with their vision for Obby Roads from early discussions, the partnership acting as the missing link for both giants. The game combines dynamic obstacle courses with vehicle advancement and multiplayer elements. It also benefits from Poki’s global distribution and technical support, including player account integration that saves progress during browser sessions for uninterrupted gameplay.
A Model for Web Game Partnerships
The collaboration between Poki and Tall Team on Obby Roads exemplifies how developers and gamers can find aligned interests and mutual trust. Poki gains a high-quality exclusive title from a proven studio, strengthening its catalog and providing fresh gameplay for its global audience. Tall Team gains access to an audience measured in tens of millions, along with the tools and expertise to support ongoing player engagement.
For players, the result is immediate. Obby Roads is now playable directly in browsers via Poki.com, allowing both new and returning gamers to explore Tall Team’s latest creation without downloads or barriers. For the industry, it highlights how strategic partnerships continue to shape how web games are launched and grow in 2026 and beyond.
